Blog Posts
How consumers navigate buying online v/s buying in store
If online is about wider choices, offline is all about curated choice. Online is about offering a sense of abundance and offline is about offering a sense of exclusivity.
Ways offline can upgrade by leveraging online
Offline retailers are using smart technologies to improve customer experience, increase sales and reduce costs and improve efficiency.
Sleep industry helped Government to fight pandemic
Sleep industry helped Government to fight pandemic With the rapid spread of the COVID-19, mattress companies in India acted responsibly towards communities and society.
HGH India 2021 will provide a fresh boost to the home industry
HGH India 2021, marks a decade of service to the home industry by this annual trade show for home textiles, homedécor, houseware & gifts.
HGH India 2021: Reconnect with the Indian home trade
HGH India 2021, the 10th annual edition of India’s well-recognized trade show for home textiles, home decor, houseware, and gifts, opens its doors
Covid 19 vaccine to give a positive spike to the indian mattress industry in 2021
The announcement of COVID 19 vaccine has put a confidence in the minds of the customers.
Customer Satisfaction : The key to a brand’s success
In March 2020 as the COVID-19 epidemic gripped the country, an unknown mattress company based out of Maharashtra released an advert in one of the local newspapers.
How Indian mattress companies can leverage the healthcare spurt post pandemic?
It was on 30th January 2020 that the first case of COVID-19 was reported in India.
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