previous arrow
next arrow
Slider
Trending News

Industry News

Sleepwell has always been at the forefront in introducing the Best-in-Class Sleep Solutions in the market over the years to cater to the needs of our discerning customers and their changing lifestyle.

ISPF Newsletter

Coronavirus epidemic has completely shaken up the global economy. From the aviation sector to the banking sector, nothing has escaped from the impact. Here’s a look at how the mattress industry is coping up with epidemic and what all steps it can take to mitigate the impact.

Consumer Psychology

Indian players have to pickup learning from their counterparts from US. Some of the mattress companies in US are using online platform for reaching out to consumers. At the same time they are also facing the challenges.

Interview

We are in no hurry – says Mr. Manish Parekh, Executive Director and President (Furniture), NILKAMAL LTD when he narrates how this relativelyfresh arrival in the mattress industry is approaching the opportunities and challenges that it embraces in new woods.

INDIAN BEDDING INDUSTRY - RESEARCH AND SURVEY REPORTS BY ISPF
Discover the Indian Market Statistics, Trending Consumer Insights and Bedding Industry Forecasts.
Read Now
Blog Posts

PAEDIATRIC SLEEP Observe how your child sleeps

Pediatric sleeping products like cots, beds and other accessories are essential ingredients to your child’s sound sleep. Extensive paediatric research has gone into the needs of children during their sleep.

Read More

What help do retailers need from brands?

As for the mattress retailers, they also need constant support from the brands to attract customers. and increase sales of any brand products. Given that, in the present digital age, customers have become very demanding.

Read More

Redefining Advertising

“Embrace the language of the millennials, go mobile” say retailers. The consumer’s time with newspapers and magazines has decreased dramatically, replaced by the smartphone and the Internet. Brands restrict Digital Marketing to Brand Awareness.

Read More

Get a pillow that suits your requirement

The quality of pillows is one of the most important thing that stands between you and your sweet sleep. It is said that a night’s good sleep is the secret behind active minds and creative thinkers. Pillows play a vital role in the kind of sleep that we get.

Read More
As a Retail Partner, you have many opportunities to team with ISPF
we strongly encourage you to become ISPF member to discuss the learning opportunities.

Accreditations

ISPF recognize Retail Partner knowledge on the different ISPF offerings. They are awarded at the individual level

To Know more Click icon

Certification

ISPF is committed to providing industry-leading certifications that demonstrate your expertise on mattress sales. These certifications help retailer achieve competencies in various mattress sales and support to customers.

To Know more Click icon

Competency

ISPF Competency allows you to differentiate by showcasing proficiency in selling solutions and delivery of services in all mattress sales and service solution area.

To Know more Click icon

Knowledge Management

Keeps the retail partners informed about relevant announcements, products, solutions, enablement launches and
updates, events and more with ISPF website, Social Media and Comfort Times magazine.

To Know more Click icon

ISPF - Magazines and Reports

How to make a common man buy a mattress?

Oct 2019 Volume 1 | Issue 4

Comfort Times did a survey to check the reality.
Read more

How Customisation Of Mattress Work For The Industry

July 2019 Volume 1 | Issue 3

How customisation is becoming important for brands.
Read more

Modern Mattress Retail Market Dynamics

Report

A Market Research Report on the Indian Mattress Industry by ISPF.
Read more

Understanding The Indian Consumer

A KPMG report provides insights into Indian consumer segment growth.

Read more

Mattress Sanitization: Consumers’s definition of hygiene and cleanliness

Consumer’s are adopting more hygienic lifestyle.
Read more

News, Events and Exhibitions

Upcoming Events

Retail Training Program

Latest Event

ISPF is an industry body which promotes importance of sleep and role of mattress for a Indian consumers. ISPF plays very important role in connecting Indian bedding industry ecosystem. ISPF also acts as bridge between India and international players.