According to the report published by Allied Market Research, the global sleeping mattress market generated $33.2 billion in 2019, and is projected to reach $39.9 billion by 2027, witnessing a CAGR of 5.2% from 2021 to 2027.
The idea to embrace environmental responsibility has moved beyond lip-service, shallow brochures, and tricky conflicts with business profitability. It is entering some win-win, and actionable, contours in the mattress industry already. Let’s see how.
Brand Image has always been about both sides of the box- the innate strengths and authenticity on the inside and the perception shaped from the outside. How to save this box from online dents?
The storm is here but everyone is hoping and working for it to pass soon. Soon the dust will settle and we will start picking the pieces and get ready for a ‘new normal’.
Good customer service involves developing bonds with customers. But it is not easily achieved. It requires continuous efforts and improvement. This article finds some answers for retailers on customer service.
There are better alternatives to discounts. As long as you are price competitive, provide the best mattress in town, you can virtually say goodbye to discounts.
Coronavirus epidemic has completely shaken up the global economy. From the aviation sector to the banking sector, nothing has escaped from the
impact.
Winter is the peak season for the category; however, the impact of seasonality is lowest in West Bengal and Orissa. The research focused on the market potential indicators.
Mattress care tips are a dime a dozen. Everyone’s got their homemade protocols for ensuring the longevity, but without the right technical knowledge, there’s a good chance you could end up doing more harm.
Can a weekend sleep help you pay off the sleep debt? The opinion is divided on this. Let’s cycle back for a second and look at what happens when we don’t get adequate sleep.
What was once a loss leader, and commonly thrown in as gifts to go with a mattress purchase is holding its own ground today. Today, sheets and covers are making a come back and holding their own ground.
Ever slept in a mattress so soft and comfortable that it felt like you’re floating in space? Well, it’s probably because the mattress was built for space!
ISPF recognize Retail Partner knowledge on the different ISPF offerings. They are awarded at the individual level
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ISPF is committed to providing industry-leading certifications that demonstrate your expertise on mattress sales. These certifications help retailer achieve competencies in various mattress sales and support to customers.
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ISPF Competency allows you to differentiate by showcasing proficiency in selling solutions and delivery of services in all mattress sales and service solution area.
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Keeps the retail partners informed about relevant announcements, products, solutions, enablement launches and
updates, events and more with ISPF website, Social Media and Comfort Times magazine.
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Comfort Times did a survey to check the reality.
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How customisation is becoming important for brands.
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A Market Research Report on the Indian Mattress Industry by ISPF.
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A KPMG report provides insights into Indian consumer segment growth.
Consumer’s are adopting more hygienic lifestyle.
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