Indian furniture market size is expected to reach $59.4 billion by 2033 With a market size of USD 237.21 billion in 2023, the furniture market in Asia Pacific holds the largest market share.
Sleep has become a vital pillar of modern wellness no longer a basic need, but a key to good health. Launching in Mumbai in March 2026, World of Sleep is India’s first immersive B2C exhibition dedicated to linking good sleep with good health.
The power of branding and advertising Driving consumer behaviour and creating aspirational pull in the mattress retail industry.
In this interview, Mr. Deepak Mehta, Director, Tirupati Foam Ltd., shares current trends and innovations in the polyurethane foam industry in India and globally.
India’s mattress industry is undergoing a significant transformation. Rising disposable incomes, urbanization, expanding housing markets, and growing awareness about the importance of sleep have collectively propelled the sector into one of the fastest-growing segments of the home furnishings industry.
The mattress industry is no longer just about selling beds; it is now part of the wider sleep economy. This article explores this evolution, drawing parallels with the Fast-Moving Consumer Goods.
In the Indian mattress landscape, a silent revolution is underway, driven by a simple but profound motivator : Pain. Statistics indicate that pain relief is the primary trigger for new mattress purchases in India, leading to a market where over 60% of all mattresses sold now carry the orthopedic label.
Packaging is no longer just a protective layer. it is a vital component of the consumer experience and brand identity.
What separates a luxury branded mattress from a generic alternative isn’t just the label, it’s the invisible infrastructure of innovation.
Sleep does not mean only rest, it can be considered as the body’s natural defence mechanism. In fact, sleep boosts the immune system of the body and helps it fight infections. This article explores this connection between sleep and immunity of the body.
Fueled by mega housing projects, luxury hospitality expansion and rising disposable incomes, demand for high-quality sleep solutions is growing in the Middle East.
When recovery is the real game and sleep is the best support. For athletes and sportspersons, strength, speed and agility are the most important factors that can determine their success or failure.
ISPF recognize Retail Partner knowledge on the different ISPF offerings. They are awarded at the individual level
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ISPF is committed to providing industry-leading certifications that demonstrate your expertise on mattress sales. These certifications help retailer achieve competencies in various mattress sales and support to customers.
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ISPF Competency allows you to differentiate by showcasing proficiency in selling solutions and delivery of services in all mattress sales and service solution area.
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Keeps the retail partners informed about relevant announcements, products, solutions, enablement launches and
updates, events and more with ISPF website, Social Media and Comfort Times magazine.
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Comfort Times did a survey to check the reality.
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How customisation is becoming important for brands.
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A Market Research Report on the Indian Mattress Industry by ISPF.
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A KPMG report provides insights into Indian consumer segment growth.
Healthcare, sleep health and mattresses have always shared an intimate relationship.
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