ISPF trains retailers on Digital marketing skills
ISPF has been constantly at the forefront to elevate the retail mattress segment of the country.
A simple yet powerful statement: As important as skin to body. That is how mattress ticking has come to be seen in the larger realm of the modern mattress industry.
World of Sleep (WOS) is an initiative that focuses on promoting good quality sleep, and thereby a healthier lifestyle. Created by HGH India and ISPF, WOS advocates the importance of sleep products for quality sleep, by bringing together information and insights that can help people make better choices for better sleep and sleep health.
Brand Image has always been about both sides of the box- the innate strengths and authenticity on the inside and the perception shaped from the outside. How to save this box from online dents?
In a freewheel interview with Mr. Mathew Chandy, Managing Director, Duroflex Pvt. Ltd., he shares his views on Circular journey of Mattress, idea behind Duroflex Customer Experience centres and industry’s growth path.
ISPF has been constantly at the forefront to elevate the retail mattress segment of the country.
After an excellent response from the visitors, especially mattress retailers, in the previous editions where World of Sleep was launched by ISPF in association with HGH India.
Manufacturing is a sophisticated form of craftsmanship that calls upon ceaseless optimization of the process to produce uniform products.
Patent and Intellectual Property Rights are playing a major role in providing recognition to the mattress industry. What is needed to increase IPs and Patents?
When was the last time when you got a good sleep and awake feeling refreshed? Well, if you are unable to answer this question, then you are not alone.
In late July, almost the entire continent of Europe endured a particularly fierce heat wave, with some countries like the UK recording highest ever temperatures till date.
The trained retailers are now improving the way in which they operate their stores.
The pandemic era has emerged as a blessing in disguise, rendering people all over the world the time and temper to reflect on their lifestyles, with a special focus on enhancing the household experience and the overall wellbeing.
ISPF recognize Retail Partner knowledge on the different ISPF offerings. They are awarded at the individual level
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ISPF is committed to providing industry-leading certifications that demonstrate your expertise on mattress sales. These certifications help retailer achieve competencies in various mattress sales and support to customers.
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ISPF Competency allows you to differentiate by showcasing proficiency in selling solutions and delivery of services in all mattress sales and service solution area.
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Keeps the retail partners informed about relevant announcements, products, solutions, enablement launches and
updates, events and more with ISPF website, Social Media and Comfort Times magazine.
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Comfort Times did a survey to check the reality.
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How customisation is becoming important for brands.
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A Market Research Report on the Indian Mattress Industry by ISPF.
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A KPMG report provides insights into Indian consumer segment growth.
Healthcare, sleep health and mattresses have always shared an intimate relationship.
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