Reports and Magazines: Indian Sleep Products Federation

Pandemic opens newer vistas for Retailers

As the world and the country are emerging out of two years of the Covid 19 pandemic

Consumer beliefs and behaviors are shifting fast. To keep up with and perhaps even influence those changes

The complementary effect of one industry over another is obvious. But is it substantial and manifesting in the current scenario?

It is important that both offline and online retailers adopt a slew of strategies to promote mattress shopping in India.

Comfort Times did a survey to check the reality, we have found that branded mattress market still has to do a lot to reach out to the common man.

The way consumer perceives and buys a ‘Sleep’ product has undergone massive leaps. Organised segment now has onethird market share.

Millennials are driving a new interactive marketing phenomena

Let’s look at the manufacturing side of the mattress industry. Some new challenges, changes and platforms.

The First Edition of Retail Supplement from Comfort Times provides information and tips to increase sales for the retail community.

A Market Research Report on the Indian Mattress Industry by ISPF.

A KPMG report provides insights into Indian consumer segment growth and how it can help in improving your sales.

Believe it or not, the ager of custom-made mattresses and sleeping products has arrived.