Here’s how the Indian Mattress Industry is COPING WITH COVID-19
Coronavirus epidemic has completely shaken up the global economy. From the aviation sector to the banking sector, nothing has escaped from the
impact.
Total market for mattresses in India was around 18.6 million units
Winter is the peak season for the category; however, the impact of seasonality is lowest in West Bengal and Orissa. The research focused on the market potential indicators.
The 7 mattress care tips you should abide by
Mattress care tips are a dime a dozen. Everyone’s got their homemade protocols for ensuring the longevity, but without the right technical knowledge, there’s a good chance you could end up doing more harm.
Weekend end sleep can help you pay off your sleep debt, but…
Can a weekend sleep help you pay off the sleep debt? The opinion is divided on this. Let’s cycle back for a second and look at what happens when we don’t get adequate sleep.
Sheets and covers drive the mattress market Feature
What was once a loss leader, and commonly thrown in as gifts to go with a mattress purchase is holding its own ground today. Today, sheets and covers are making a come back and holding their own ground.
The secret behind your super comfortable sleep? Feature It’s NASA research!
Ever slept in a mattress so soft and comfortable that it felt like you’re floating in space? Well, it’s probably because the mattress was built for space!
PAEDIATRIC SLEEP Observe how your child sleeps
Pediatric sleeping products like cots, beds and other accessories are essential ingredients to your child’s sound sleep. Extensive paediatric research has gone into the needs of children during their sleep.
What help do retailers need from brands?
As for the mattress retailers, they also need constant support from the brands to attract customers. and increase sales of any brand products. Given that, in the present digital age, customers have become very demanding.