Healthcare Industry : An opportunity for the Mattress Industry
Healthcare, sleep health and mattresses have always shared an intimate relationship, but it is only now that it is coming to the surface with full forceRead More
Retail Evolution Mattress, Sleep and Beyond
Consumer beliefs and behaviors are shifting fast. To keep up with and perhaps even influence those changes, retailers must leverage deep consumer insights and identify the new peak in order to sustain as well as evolve their business.Read More
How home improvement sector will push mattress sales?
The complementary effect of one industry over another is obvious. But is it substantial and manifesting in the current scenario?Read More
How global mattress companies are managing Covid-19 situation?
The pandemic has shaken a lot of industries worldwide. Let us see how strongly, and where, has the international mattress industry felt these ripples.Read More
COVID-19 Impact and Recovery – A peek into the Bedding Industry
The pandemic has shaken up a lot of businesses all over the world.Read More
HOW to make the common man buy a mattress?
Comfort Times did a survey to check the reality, we have found that branded mattress market still has to do a lot to reach out to the common man.Read More
Dreaming Afresh and Big
The way consumer perceives and buys a ‘Sleep’ product has undergone massive leaps. Organised segment now has onethird market share.Read More
Uncovering Mattress Manufacturing
Let’s look at the manufacturing side of the mattress industry. Some new challenges, changes and platforms.Read More
How customisation of mattress work for the industry?
Believe it or not, the ager of custom-made mattresses and sleeping products has arrived.Read More
ISPF Consumer Survey How the year 2020 changed consumer preference on Mattress Buying?
A lot has morphed when it comes to the value consumers attach to a mattress.Read More
Strengthening your brand with new-age marketing strategies
Online marketing is so complex that marketers struggle with where to begin and how to navigate.Read More
Three Pillars of Health FOOD, FITNESS, and SLEEP
All for one, one for all – yes, even if one of them goes missing, the story of health stays incompleteRead More