A mattress store’s recipe of success

In today’s technology induced, fast-paced market, running a successful retail mattress store is no less than performing a clever magic trick.

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A country that sleeps soundly is the most advanced; a society that sleeps well is the most cultured.

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The Coming of Smart Mattresses

Smart mattresses are going to be the new trend of the industry with slowly growing demand in the Indian market.

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What, Why and How of Online marketing strategy

Online marketing is so complex that marketers struggle with where to begin and how to navigate.

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The Paradox of Green Manufacturing

Is it possible for factories to lower their energy bills and have an environmentally-friendly footprint?

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ISPF is an industry body which promotes importance of sleep and role of mattress for a Indian consumers. ISPF plays very important role in connecting Indian bedding industry ecosystem. ISPF also acts as bridge between India and international players.