Indian furniture market size is expected to reach $59.4 billion by 2033 With a market size of USD 237.21 billion in 2023, the furniture market in Asia Pacific holds the largest market share.
Sleep has become a vital pillar of modern wellness no longer a basic need, but a key to good health. Launching in Mumbai in March 2026, World of Sleep is India’s first immersive B2C exhibition dedicated to linking good sleep with good health.
The power of branding and advertising Driving consumer behaviour and creating aspirational pull in the mattress retail industry.
In this interview, Mr. Deepak Mehta, Director, Tirupati Foam Ltd., shares current trends and innovations in the polyurethane foam industry in India and globally.
Mattress manufacturers are not shying away from paying a higher price for mattress fabrics. According to fabric suppliers, mattress companies are realizing that investing on good mattress design will help them generate more sales.
As the demand for mattresses continue to rise, it is time for all stakeholders in mattress industry to leverage sustainable business practices that will divert mattresses from the landfills and reuse the raw material of the discarded mattresses to manufacture some other products.
The visual appeal of a mattress is not to be overlooked, especially for those who hold a pristine living space in high regard. A wellmaintained mattress contributes not only to the aesthetic integrity of a room but also enhances the overall ambiance of the sleeping environment.
India government can play a major role in Circular Journey of Mattress and take part in sustainability efforts of the Industry
After sales is one of the biggest concerns for consumers investing in mattresses. It is even a challenge for mattress makers to address this problem effectively. How are brands resorting to ‘after sales management’ software solutions to address this issue?
With the advent of time, it has been witnessed that digital native mattress brands are aggressively heading towards launching offline stores across India and the established brands are exploring customer friendly online strategies. Almost every player in the Indian mattress industry is expanding its reach across various sales channels, be in through retail outlets or by going digital.
The baby or kids’ mattress segment is still at a nascent stage in India but industry experts are quite hopeful about its growth in the coming years. Currently, the demand for this segment is primarily from tier 1 cities.
With growing income levels, there has been an increase in the demand for customized mattresses. While brands are making deliberate efforts to fulfil customized orders, there are certain challenges that needs to be tackled.
ISPF recognize Retail Partner knowledge on the different ISPF offerings. They are awarded at the individual level
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Keeps the retail partners informed about relevant announcements, products, solutions, enablement launches and
updates, events and more with ISPF website, Social Media and Comfort Times magazine.
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Comfort Times did a survey to check the reality.
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How customisation is becoming important for brands.
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A Market Research Report on the Indian Mattress Industry by ISPF.
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A KPMG report provides insights into Indian consumer segment growth.
Healthcare, sleep health and mattresses have always shared an intimate relationship.
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