“Anime, Tattoo and That Mattress Please”, – A Teen’s Binge-list
Teens are emerging as the major drivers for new mattress sales. What defines this market? Here is a glance at their influence on sales and their expectations from mattress players
Indian furniture market size is expected to reach $59.4 billion by 2033 With a market size of USD 237.21 billion in 2023, the furniture market in Asia Pacific holds the largest market share.
Sleep has become a vital pillar of modern wellness no longer a basic need, but a key to good health. Launching in Mumbai in March 2026, World of Sleep is India’s first immersive B2C exhibition dedicated to linking good sleep with good health.
The power of branding and advertising Driving consumer behaviour and creating aspirational pull in the mattress retail industry.
In this interview, Mr. Deepak Mehta, Director, Tirupati Foam Ltd., shares current trends and innovations in the polyurethane foam industry in India and globally.
Teens are emerging as the major drivers for new mattress sales. What defines this market? Here is a glance at their influence on sales and their expectations from mattress players
The effects of sleep disorders on the body are numerous. Despite the importance of sleep, up to 70 mn people in the US and around 45 mn people in Europe have a chronic sleep disorder that impacts daily functioning and health, says NCBI
Sometime products with the label ‘organic’ can be misleading. From groceries to beauty product, everyone is using the term ‘organic’ to woo the customer.
The announcement of COVID 19 vaccine has put a confidence in the minds of the customers.
In March 2020 as the COVID-19 epidemic gripped the country, an unknown mattress company based out of Maharashtra released an advert in one of the local newspapers.
It was on 30th January 2020 that the first case of COVID-19 was reported in India.
Depending on the kind of retail business you are setting up, you should look at the demographic of the population around your establishment. People should be able to afford the goods that you are selling.
The retail business thrives on newness. If your customers who walk in see the same old stock, time and again, they will get bored and will prefer a store where stocks are always on the move.
ISPF recognize Retail Partner knowledge on the different ISPF offerings. They are awarded at the individual level
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ISPF is committed to providing industry-leading certifications that demonstrate your expertise on mattress sales. These certifications help retailer achieve competencies in various mattress sales and support to customers.
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ISPF Competency allows you to differentiate by showcasing proficiency in selling solutions and delivery of services in all mattress sales and service solution area.
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Keeps the retail partners informed about relevant announcements, products, solutions, enablement launches and
updates, events and more with ISPF website, Social Media and Comfort Times magazine.
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Comfort Times did a survey to check the reality.
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How customisation is becoming important for brands.
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A Market Research Report on the Indian Mattress Industry by ISPF.
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A KPMG report provides insights into Indian consumer segment growth.
Healthcare, sleep health and mattresses have always shared an intimate relationship.
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